Selected Projects
12 PROJECTS
Web Design Portfolio & Case Studies from Nairobi
Our portfolio is a record of what happens when strategy, design, and engineering work from the same brief. Every project here was built by Impel Web Studio — a Nairobi-based web design and development studio — to solve a real business problem, not just to look good in a portfolio.
From corporate brand platforms scoring 100/100 on Lighthouse to lead-generation websites engineered around conversion architecture, each case study shows the scope, the approach, and the results. We serve organizations across Kenya, East Africa, and internationally, applying the same discipline regardless of industry. If you want to understand how we work before we start, the portfolio is the best place to look — every project is functioning digital infrastructure, not a concept.
Frequently Asked Questions
What kind of web design projects do you take on?
We build corporate websites, e-commerce stores, landing pages, and full digital platforms for organizations that need more than a brochure. Every project is engineered for results — lead generation, credibility, and measurable performance.
What industries have you worked with?
Our portfolio spans insurance, communications, non-profits, startups, and consumer brands across Kenya, East Africa, and beyond. We bring the same engineering discipline to every industry: strategy first, then design, then build.
How do you measure the success of a website project?
We track the metrics that matter to your business: organic traffic, search rankings, form submissions, conversion rate, and performance scores like Lighthouse. Several of our projects achieve 100/100 Lighthouse scores and are built with SEO architecture baked in.
Can I see the results of past projects?
Each project in our portfolio shows the client, the scope, and the technical results — including performance scores and the engineering approach. We believe proof, not promises, is how a web studio earns trust.
How long does a typical project take?
A standard website takes 4-8 weeks from strategy to launch. E-commerce builds with M-Pesa and custom features take 6-12 weeks. We keep you updated at every stage with design mockups and progress check-ins.